Terms of Use / Disclaimer

The contents of this website are provided by Japan Asset Management Platform Co., Ltd. for informational purposes only. The information herein is not intended to be, and shall not be construed as, an offer to sell or a solicitation of an offer to buy any securities or other financial instruments, including any securities of our company.
This website is not directed at or intended for distribution to or use by any person or entity who is a citizen or resident of or located in any jurisdiction where such distribution, publication, or use would be contrary to law or regulation. This includes, but is not limited to, the United States and U.S. persons.
This website may contain forward-looking statements regarding our future performance, which are subject to risks and uncertainties. These statements are not guarantees of future performance, and actual results may differ. We undertake no obligation to update or revise any forward-looking statements.
While we strive to ensure the accuracy of the information, we do not guarantee its completeness or reliability. All information is subject to change without notice.
By clicking on the "I Agree" link below you acknowledge that you have read and understand the information above.
六角形が並んだ画像 六角形が並んだ画像
和風柄のテクスチャ
代表取締役社長 大原 啓一
President and CEO

Keiichi Ohara

Graduated from the University of Tokyo's Faculty of Law in 2003 and completed a Master of Finance degree at London Business School in 2010.

After working at Nomura Institute of Capital Markets Research, he joined IBJ Daichi Life Asset Management (now Asset Management One) in 2004, where he was primarily engaged in business and product development in both Japan and the U.K.

After leaving the company, he founded Monex-Saison-Vanguard Investment Partners (now Monex Asset Management) in August 2015 with investment from Monex Group and others. He served as its President and CEO from January 2016 to September 2017.

In May 2018, he founded Japan Asset Management Platform, Inc. and assumed the role of President and CEO.

What should Japan’s asset management industry look like in 2050?

This question reminds me of an old British anecdote I was told so many times I could never forget it. My boss shared it with me back in the early 2000s when I was just starting my career in asset management after graduating from university.

It goes like this: "In the U.K., if you are intelligent but have a poor family background, you go into investment bank. If you have a good family background but are not so intelligent, you go into insurance firm. Only those who are both intelligent and from a good family can enter asset management."

Needless to say, the point of this story isn’t to disparage those who work at investment bank or insurance firms. Rather, it illustrates the high level of esteem the asset management profession holds in the U.K. At the time, we were inspired by this idea, aspiring to build an industry in Japan that would be respected in the same way.

More than two decades have passed. Is our industry today any closer to the vision we had back then? The number of people employed in asset management hasn't grown significantly, and its contribution to the national GDP and tax revenue seems largely unchanged. I’ve also heard that Japan’s services account balance for the financial sector recently recorded its largest deficit ever.

I believe this stagnation stems from the Japanese financial industry's rigid, vertically integrated business structure—in short, a business model built on a "do-it-yourself" mentality. This approach prevents firms from concentrating strategic resources on their core strengths. As a result, both individual financial institutions and the industry as a whole remain trapped in a state of low productivity and profitability compared to their Western counterparts.

This is where Japan Asset Management Platform comes in. We serve as the foundational “platform” to help rebuild the industry’s business model. We liberate financial institutions from the constraints of the "do-it-yourself" approach, enabling them to focus on their unique strengths by collaborating with external partners—both financial and non-financial—who possess complementary capabilities. Our mission is to build a track record of success by optimizing the business of each client, with the ultimate goal of optimizing the entire Japanese financial industry.

For Japan, now in a mature phase of its economy, the role of the asset management industry is undeniably critical—both as an engine for economic growth and as essential infrastructure for helping individuals achieve a prosperous future. The industry itself must also prosper in its role of supporting both personal wealth and national growth. This is the vision that we at Japan Asset Management Platform are striving to realize for Japan’s asset management industry by 2050.
Japan Asset Management Infrastructure Co., Ltd. President and CEO
Keiichi Ohara